8 Mar 2010

Living Luxuriously with Lexie Lamour

Too often, we get caught up doing everything we need to do in life and not much that we want to do. With hectic schedules, meeting demands, and putting in hours and hours of hard work, stress just seems to come oh so easily. Sometimes we need to stop, relax and indulge a little… or a lot. Consider theKitty Card. It started out as a concept from a women’s social group (Glam City Girls) and is now emerging into a full-fledged exclusive deals card that is being accepted at some of the hottest spots around town.

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4 Dec 2009

Should you have set business hours

What happens, then, if your business is primarily online or you operate on a “by appointment only” basis? The assumption that many people seem to have about freelancers and other similar professionals is that they are always “on the clock” and, as such, they are always available to be contacted by current and prospective clients.

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30 Nov 2009

But will it make money

It’s easy for entrepreneurs to lose sight of the end goal. They can get caught up in the enthusiasm of the idea without paying enough attention to whether or not the business can make money. Nowhere is this more prevalent than with web-based businesses. Twitter and Facebook are hugely popular, for example, but they’re far from being immensely profitable.

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21 Oct 2009

Before you launch; things to consider before opening a business

The self-employed are some of the happiest people around. But like any major life decision you need to think carefully before taking the path of entrepreneurship. Consider how running a business will fit into your life and how you will pay bills during the start-up phase.

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19 Oct 2009

The magic of word-of-mouth marketing

A referral or recommendation is a powerful thing. When someone recommends a business to us we assume they have already vetted the business and it passed the test.

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14 Oct 2009

Networking your way to success

To do business you must connect, and the best way to connect is through networking. Just putting up a website or printing business cards is no more effective than putting a sign in the front yard. Networking puts a face on your brand.

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11 Oct 2009

Who’s afraid of networking?

Life is about connections. Business doesn’t happen in a vacuum; it happens between people. Networking is a key function in almost every business and career, so what keeps us from doing it? Perhaps it’s our lack of understanding of the networking process. Or maybe it’s our fears, many unfounded, about doing it just right. Here [...]

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1 Oct 2009

Sharing Library Resources: Yet Another Benefit of Coworking

It hadn’t dawned on me how important it was to share library resources amongst entrepreneurs until a couple of days ago, when Amin (another entrepreneur whose company has offices here at The Network Hub) asked me if he could borrow a book of mine. And at that point (yes, recently, just a few days ago) it became clear to me that being able to access a collective pool of learning resources (including books/magazines/journals/articles) is yet another benefit of coworking.

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10 Sep 2009

Leaving the kitchen table

“Real” office space can provide a boost to your image and marketing efforts. If you are meeting with clients, suppliers and colleagues in a room with a view to your laundry, you are not making the best impression you could. Clients expect to talk with you without hearing your children crying or smelling your pets. Image is especially important for solo entrepreneurs; you are your brand.

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8 Sep 2009

Being a WOMAN entrepreneur

As I walk away I thought of a quote by Dr. Maya Angelou “You did what you knew how to do, and when you knew better, you did better.” I didn’t need any one to win me anything, I can do it myself. While it took me 27 years for me to realize it – to the young ladies in my life who think they need to compromise their feminine qualities to “act like a man” to get further ahead or to rely a on guy to give them permissions shine, forget it – find your passion, follow it and do it on your term.

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